Power Media Blog
Musings On Media Buying And Creative Advertising
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Snapchat Case Study: From $0 to $50,000 in 135 Days
In September of 2020, a brand in the health and fitness niche was looking to expand their traffic channels and Snapchat was the most logical
Eli Lusty
February 10, 2021
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Media Buying
Leveraging Interactive Content to Slash Costs
“You can gain a lot of insights and segment customers based on information they’re willing to share with you, by gamifying it”
Eli Lusty
January 15, 2021
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Media Buying
Scaling Case Study: A $400,000 Month
This doesn’t happen from anywhere. You need existing account data, content, and the ability to create more.
Eli Lusty
January 14, 2021
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Media Buying
Calculating Your Break-Even Analysis
“You really need a big-picture view of where things are breaking down”
Eli Lusty
January 13, 2021
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